How to respond to Reviews (positive or negative)

Brass Legionnaire gets a Five-Star Review, and how to deal with Reviews as an Author.


I’ve heard it been said before that self-published authors are a picky lot.

Who, us?

Actually, I agree. One of the downsides of being a writer/publisher is that you become so connected with your book that is is like a child. You are the one who put in love and effort and pushed it to grow and mature. You also scrapped up the funds to get it edited, revised, and probably some nice cover art or formatting along the way.

And heaven forbid someone dis your child. It’s like that annoying parent at the soccer game who is yelling at your kid because they just aren’t quite as fast as theirs, as good as theirs, or as big as theirs. Or perhaps, they’re making snide comments because your child is better, and they are jealous.

Either way – child or book – we get insulted. If you have to hop through a million hoops with a publisher – editor, cover art, everything else more outside of your direct control – You might not feel as protective about your novel.

Today, I’m exceptionally excited because Brass Legionnaire got a five star review from a reader. Now what should I do as the writer? I could go several routes. Since it is a positive review, I’m probably more likely to respond in a positive way. The review also included some constructive feedback – something the reader would like to see more of in Copper Centurion (ie book two).

I’m not going to respond on the posting because that’s not my place to respond. Could I? Yes, but I won’t (not because I don’t want to) but because I feel as though I don’t need to be such a micromanager.

But I’ll tell you what I will do. I’ll listen to the constructive criticism. The reviewer thought I should have more camaraderie between the troops. And you know what? I should!

Any author should be able to look at reviews with an objective eye. The key thing is to take a deep breathe and back off. Not everyone will find your novel their piece of cake. That’s a fact of life. There will always be someone out there who will be spiteful or angry or mad over small things. You can’t control that. What you can do is avoid petty fights and maintain your reputation as an author. If you become known as an author who takes feedback and criticism (with a grain of salt) with grace and a willingness to at least THINK about it, then you become someone who people want to work with or talk with or learn from.

So long story short, keep the reviewer’s wishes in mind, but the story is yours in the end. If they point our typos or errors or problems with formatting or editing, get it fixed! If its a story content thing, make sure you have beta readers.

No one likes a prickly porcupine, so don’t be one!

Learning from My Self-Publishing Experience in Five Steps: Part 2

Learn from my Self-Publishing Experience: Part 2 – Advance Reader Copies and Promotional Opportunities!


Hi all, and welcome to part two of my self-publishing experience post.

It’s a busy time of year here in the mid-Atlantic. School is ending and all the stuff that goes with that is being thrown together in a hurry! I’m moving rooms, moving houses, and have to balance all that with grad school and writing. Whew! When do I find time to sleep?

Here’s a quick review of the earlier post

1.) Create an online presence in advance, not when just publishing.

2.) Get some beta readers and have your book read before an editor looks at it.

3.) Make a publishing plan and stick to it. Do your work in advance so you won’t have to do it on the fly.

Here are steps Four and Five.

Cover of "Kindle Wireless Reading Device,...

4.Send out Advance Book Copies – So you’ve published your novel, but no one knows it exists. And no one is willing to risk their money on an unrated novel. It’s easy to spot friend and family reviews, so what’s an author to do? The answer: Advanced Reader Copies. Grab some people you know, but aren’t your closest friends, and ask them to take a look at your book. If you’ve already done step 1 and 2, then you probably have some people who you trust to review your book fairly and honestly. Notice I didn’t say POSITIVE. A book with a ton of five-star reviews the second it comes out may arouse suspicion, and can garner angry reviews from readers who buy it based on those reviews but find it horrible. On the other hand, a book with a mixture will most likely elicit people’s interest and will garner more honest feedback. People don’t like buying an unknown quantity, and especially don’t like getting duped. But with a few reviews, more people will be willing to try it, even if it’s a three and a half star book.

Now you can purchase book reviews through Kirkus and other websites, but it’s far cheaper and more beneficial to you to utilize your readers. A handy thing to toss in at the end of your book is a nice ‘If you liked the book, please review it online” comment. It can’t hurt, and certainly can help, even if you just get one person to review out of 10, if you sell 100 books that could be ten positive reviews! That’s a nice amount to show up on Amazon and Barnes and Noble.

Also, don’t forget that you can take snippets of reviews and put them on your blurb or other places, like your website – especially if they are from a more recognized reviewer. Just be sure to credit where the review came from.

5. Promote, but don’t be obnoxious – So you’ve got your twitter and Facebook and goodreads account and everything is going well. Are you posting a million messages a day about your book? Hopefully not! That’s annoying and is called spam. But I know none of you would ever spam… right? It can drive your followers away if all they get are messages about your book. Be different! Write about your life and what’s happening. Limit yourself a few posts a day. Be sure to use your hashtags effectively too.

I’m not saying to never talk about your book, I’m just saying use common sense. It shouldn’t be the only thing happening in your life! Here’s a list of some other ways to get people to try your novel.

1.) Write a short story or two about your world and make it free (or $0.99) on all marketplaces. People can decide if they like your writing style. For example, I’m in the midst of something called ‘The Traitor’ about the non-assassination of Julius Caesar. Maybe it will bring in some readers. Maybe it will reward twitter and Facebook and blog followers.

2.) Use your online presence to team up with other indie authors for cross-promotion and similar things. Especially around the holidays (and right after!) deals and networking can really pay off!

Anyways, I hoped that helped. What do you all think about what I learned? I’m sure I missed a ton of other things, which I’m sure I’ll have to write about in the future!

Learning from My Self Publishing Experience in Five Steps

How to learn from my Self Publishing Experience in just five steps. (part one!)


Colonial artillery crew during the American Re...

‘If at first you don’t succeed, find a bigger gun.’

Hello everyone! For this weekend’s post, I’d like to talk a bit about what I learned about self-publishing in the last few days, weeks, and months. I’ve broken it down into five steps to spare you hours of reading (Just kidding!). So, here goes.

1.) You are not alone – Writing can be a very solitary pursuit. After all, it used to be done in the quiet comfort of a nice, book-lined study by a gentleman using a quill, some parchment, and a boatload of ink and blotting sand. I’m not sure if the current upgrade to person & computer is better or worse.

The point is, you only write in isolation if that is what you choose. There are a myriad of resources out there for aspiring writers. From Goodreads groups to writing circles, to author blogs (like this one!) self-publishing websites, and so on and so forth. The biggest key is you can’t be embarrassed by the fact that you are writing. We were all novices at some point (Or still are).

2. Beta Read before you Copy Edit – Yes, you need to have your friends, co-workers, or random volunteers read your novel before you send it to the copy editor. This is one thing I did not do, and I kick myself in the head for it all the time. Fortunately, I had an awesome editor who was able to catch those mistakes – even very basic ones – a la ‘whose name goes where after a title?’.

If you wait until after the copy edit, then you face not only reshuffling parts of your story, but also then having to copy edit the parts you moved around and rewrote. Lesson Learned – Find some friends, order pizza (or promise them a published copy of the book!) and have them read it. Give them nice big pens and have them mention everything – something doesn’t sound right, wasn’t so and so injured last chapter? How is he now running? Even if you choose not to follow or fix what they discover, at least you know, and can make the fixes later if you chose so.

3. Plan Ahead – Before you publish, have a plan. Where are you going to publish? Just on Amazon? Will you go KDP Select? Or will you spread out and use Smashwords and Barnes & Noble? Do you want a paperback copy? Will you hire out the formatting? The cover art? Or will you go it alone? All are valid options that have their own pros and cons. Me, I value my time and sanity, so I’m willing to shell out money to have someone do that complicated part for me.

Also, something else that may also help – setting up an independent checking/savings account for your book profits/payments. It keeps things separate from your other money, and since you’ll need a direct deposit account available for most sites, I believe it’s a good investment.

EDIT: PART TWO IS POSTED HERE! READ ON FELLOW ROMANS!

Also, be sure to check out the winners’ of the Book Blog Signed Paperback Giveaway. I’ve already had one person contact me about the novel. If the other two winners don’t respond by the end of the week, I’ll have to draw from the pot again!

Brass Legionnaire out Today!

Brass Legionnaire is fully published. Check out amazon, barnes & noble, and smashwords for more details.
Only one day left on the free signed copy giveaway!


Happy Brass Legionnaire Day!

As of this moment, folks, the first novel of the Steam Empire Chronicles, Brass Legionnaire, is published in all formats and available for purchase!

I’ve made a new page at the top of the blog that features all of the easiest ways to purchase my novel. You can also use the links in this post to purchase them as well.

What about signed copies, you say? Well, I’ve got TWO give-aways running. Each one has three signed paperback copies of the novel available for you to win! You can even enter both. (If you win both, I reserve the right to only send you one signed copy!)

So either comment on this post of mine from earlier,

Or check out my Goodreads Giveaway and sign up there as well!

You have just ONE day left to enter and win for both contests!

Here are the links below to each book.

Nook

Brass Legionnaire (Print edition and Kindle Edition)

Smashwords (all other formats)

If you aren’t sure about purchasing yet, download the first chapter for free here, or you can sample the first 20% of the book (For more Roman-Steampunky goodness) for free also at the Smashwords link above!

Thanks again for all of my readers and fans out there. The journey started because of me, but it really finished because of your encouragement and positive attitudes. I love you all, and I’ll continue to blog about my adventures in life and self publishing. And yes, there will be more Brass Legionnaire novels to come. Copper Centurion (Due out sometime next Spring) will be even longer and more chock full of airship flying roman legionnaires.

Thanks again! Be sure to subscribe to the blog, Like me on Facebook or follow me on twitter! I keep it pretty interesting, and don’t spam you with a million for sale ads. Hurray!

– Daniel

Thoughts on the Formatting Process

What to expect when you are formatting! Plus a call for Beta Readers


Greetings all!

I’m trying to get into the habit of posting twice a week – Saturdays and Tuesdays. During the summer I’ll be able to post a lot more! I’ve got an update on Brass Legionnaire for everyone and I’ll talk a bit about my experience with the formatting process.

Just as a side note, I know that many people do their own formatting. For me, it was a simple look at the payoff versus work balance. As a full-time teacher, I don’t have much weekday time to pump out a solid amount of formatting, nor do I have time to check and double check. As everyone knows – you only make a first impression once – so when I was looking at cover art, I was fortunate enough to find a team that did my cover, illustrations, and formatting. Simplifies my list of outside consultants immensely. And I’m paying a flat rate, not an hourly fee.

As many people may know, Brass Legionnaire has been finished edit-wise for sometime. The illustrations/maps have just been completed as well, and now all that is needed is for the book to be properly formatted into ebook/smashwords/amazon style and print style. I’ve seen the first proofs for each one, and because they required minimal changes (More just a ‘what goes where’ type thing), and they are almost finished. So what have I learned from the process already?

1. If you’ve got acknowledgements, terminology, illustrations, etc, state exactly where you want them to go in the beginning. The Print and Ebook version will be a bit different, so think about how you want them to be. Here’s a checklist (not in any specific order)

  • Cover (You should already have this, silly!)
  • Table of contents
  • Maps/Prologue?
  • Copyright
  • Acknowledgements (Optional, but surely there is someone you’d like to thank for their efforts?)
  • Illustrations (optional!)
  • How you want your chapter breaks to be – new page? Paragraph break?
  • Terminology or epilogue? Sneak peak of your next book? What will you put at the end?
  • A ‘the end’ page
  • Don’t forget for a print book you’ll need a back cover blurb and perhaps a review or two to place on it!

2. Expect things to go a bit slowly. You want your work to be done well, correct? Which is why you didn’t pay for someone to do it in an hour. If you can do it in an hour, awesome! If you’re not quite so skilled, you can outsource it, but look around for the best deal.

3. Be confident in asking for something to be done. After all, it is your book. I myself accidentally sent my formatter (verb? noun?) off on a wild goose chase after mistakenly sending him two completely different instruction sets.

Whether finding a professional or doing it yourself, formatting your book takes time and effort, and is critical. People don’t want to have to fight your book in order to read it. You’ll lose readers and get negative reviews. Do it right the first time and you won’t have to worry about it again.

UPDATE #2 – I’m looking for a few beta readers for Copper Centurion, book two in the Brass Legionnaire series. If you are interested, shoot me a message here or on my twitter account. All I need is your email and a promise you will be honest with your criticism and not share my hard work with anyone (Need I say that?) I’d send you chapters as I finish them for your input on them, you’ll get mentioned in the acknowledgements of book two, and there might even be some cool swag in the deal for you. I’m looking for three to five people. Let me know if you are interested!

 

Getting the Most from Social Media

Use social media to get the most out of your book release.

Brass Legionnaire drops this May! Check out the website at http://www.brasslegionnaire.com.


Greetings all!

It’s been a busy week. As a teacher, this time of year is always hectic with the myriad of responsibilities and in-school required activities that fight with your goal of teaching as much as possible until the end of the school year. Roughly 25 days give or take, but who is counting?! Anyways, onwards and upwards!

On the book front, I received the preliminary formatting for Brass Legionnaire and

noticed they forgot to put in a ‘social media’ page. This is a great addition Must Have for any ebook. It is especially important that you put it right at the end of the book. Why do you ask? Well, after you’ve poured all that time and effort into writing such a engaging, interesting, and thought provoking book, don’t you want people to simply read and forget now, do you? Provide a handy page with all of your social media information – FacebookTwitterGoodreads – (Anything else!?) plus the locations of your website/blog if the same or different.

Image representing MailChimp as depicted in Cr...
Image via CrunchBase

Some authors use a subscription based service such as MailChimp to get readers as well. As I’ve also got a subscription component of the blog, I’m not sure if that’s quite what I want to do yet, but I’m probably going to set one up before the book drops.

Speaking of that, have you been promoting your book? Have you released a sample chapter of your story (Check out mine – you won’t be disappointed!) and started tweeting, facebooking, and generally talking up your book? This is the hardest for me. I’m someone who is generally talkative, but I feel almost embarrassed explaining the backstory of my novel. It’s not that I’m embarrassed by the book or the writing or the content, but rather that I don’t want it to sound boring, nor too wild, for the average person who asks me (That and the people who ask about it at work aren’t my book’s target audience!)

Another point – pick your audience and figure out how to reach them. I’ve got some free vouchers for use in google adsense and on facebook for my book, so I’ll look around for the groups and ages that are in my target range – young adults, 16-30, as well as older sci-fi and alternate history fans, and target the ads there. I’ll also look at fans of authors who write alternative history novels or steampunk novels, such as Harry Turtledove, S.M. Stirling, Cherie Priest, and others, whose audiences are similar to mine.

Finally, scope out some book blogs that may be willing to feature your book or review it pre-release. It takes some time for book reviews to happen, so doing this when your book is finished, but just awaiting minor things – formatting, cover art, etc – lets their reviews match your release date. You can also set up a discussion board at goodreads to give away a book or two for promotional purposes/review getting purposes!

Brass Legionnaire drops this May, 2012. Check out the book website for more information at www.brasslegionnaire.com

Using Wix to make your book Website

Book website, Using Wix, Countdown to Publication


Hi everyone,

Background:

So as a reader, I’m a big fan of separating your author blog from your book website. Since I’m planning a series, I put together a website for my series over at brasslegionnaire.com so that people who were interested in the book could check it out. I envision this site growing as each book gets its own ‘branch’ so to speak from the main page. I used Wix to design and host my website

When you first go to the site, you start at a pretty empty page, where you can click on one of two pictures or on the enter button. All the options take you to the same place. As I publish more books, I’ll be able to expand the options and add pages to purchase the book.

Why Wix?

Well, to be honest I stumbled across them and started using their website for fun. It’s very intuitive and simple to use. You don’t have to know about HTML code or anything like that. It’s more like Powerpoint, where you drag pictures around the page and you can upload things to post as well. Although I consider myself a relatively technology capable person, I didn’t want to waste my limited funds hiring someone to make my page, when I had a site like this that I could play with enough to make it myself!

You do have to spend some money to register your site for your own domain name and to eliminate their ads, but you also get some nice vouchers for facebook and google ads that you can use to offset some of the cost (What you spend here, you won’t have to spend there)

Would I recommend Wix?

Yes, I would recommend them based on their simple, easy to use site and the way most people can figure out how to do it if you have a basic knowledge of Powerpoint or Word. They have helpful videos to show you how to set up your site and format things. They offer enough different price packages to give you options for most budgets.That being said, if you’ve got a friend or relative who is really handy with HTML code, it might be better for them to do it for you. But being a finicky person myself, I liked the control I had over every step of the process.

Book Update

The book’s illustrations are now complete! I’ve sent the book and all the other odds and ends back to my format/illustration team and they are hard at work putting it all together for the final event. I’m very excited for you to have the opportunity to read the novel I’ve spent so long in making. It’s been an intense experience these past couple of months. I’ve set a personal goal to publish Brass Legionnaire by mid-May.

If you’re on Facebook or Twitter, follow me to get more updates and sneak peeks!

Ciao!

Illustration Rough Drafts

Rough Draft Illustrations are here! Check out the mid book scene and end book scene rough drafts! Plus another teaser from inside the book


Good Evening all!
Just got word from the illustrator that all the illustrations have been conceptualized and they are now hard at work putting the recommendations I asked for in place. I figured I’d share the rough drafts since you’ll have to buy the book to see the final ones 🙂

Concept Sketch of the descent from the airship - Mid-Novel

I’m really liking where these illustrations are going. My illustrators suggested a random edge effect on the final draft (which I’ve seen, and think you’ll like) that breaks up the ‘too neat’ border of the picture. Here’s the end of scene book.

Last Battle Scene View

Hope you enjoyed those! Just as a reminder, be sure to follow me here, on twitter or facebook to get the most recent updates and fun previews!

Speaking of that, here’s a sneak peek inside the world of Brass Legionnaire.

It was often said that even the fog feared to tread in the depths of Sludge Bottom. Only the brave, the foolhardy, the desperate, or the conniving dared to venture into that economically stagnant and most run-down sector of Brittenburg, where seedy gambling halls, dank, smoke-filled bars, and automaton-fighting pits in abandoned warehouses were the chief attractions. The operators of these businesses, always tight-fisted and tight-lipped, had tightened their vigilance as well, with the auxilia more active recently. Anyone who seemed a bit out of place or a tad too eager to learn more about their companions at the gambling table was “taken care of,” right along with anyone who happened to develop an exceptionally strong winning streak at the dice tables or during a rigged card game.

Here, Domino Grex ran the notorious Atrium, five stories of every kind of disreputable entertainment imaginable. The building stank of desperation and ill-gotten gains. The fact that it was neither as well-lit nor as well-ventilated as its name implied appealed to the con artists, runaway peasants, prostitutes, loan sharks, and the city’s assorted riff-raff who frequented the establishment. And no one crossed Grex. The survival rate for those who did was zero. Even the auxilia dared not raid the place. Domino Grex had so many illicit connections that his complex was untouchable; any officer who tried to impose the law soon found himself transferred to the city’s Sanitary Division.

Though the private rooms on the fifth floor could provide for any vice or perversion, they seemed to exude the evil, hatred, anger, and violence they’d witnessed over the years. No member of Grex’s staff was assigned up there for any length of time. Too many seemed to disappear, go mad, or simply see things that . . . shouldn’t . . . be there.

One of the largest of these rooms had been booked for the evening. Two muscular street toughs stood on either side of a dented copper door, the verdigris of age belying its well-oiled mechanisms. The men leaned on heavy clubs, and short swords and daggers were sheathed at their belts. The toughs stepped together in front of the door as three cloaked figures approached, blocking their passage.

The cloaked figures each withdrew necklaces from within their cowls to display small medallions with intricately geared moving components. Newly alert eyes lighting up their dull expressions, the thugs nodded to one another and moved aside to let the strangers pass. The leader inserted his medallion into an opening in the wall as if it were a key; after an audible hum, the door hissed open, sliding slowly into the wall. The figures passed between the two toughs, who ignored them—their job was to guard the door; what happened inside was not their business.

With another hiss, the door squealed shut behind the last cloaked figure to enter, and the gaslights blazed in their wall sconces, casting a yellowish haze throughout the room. Two of the figures moved to the last remaining high-backed chairs surrounding a massive brass table, designed in the shape of a gear, in the center of the room. The third figure stood between and slightly behind the two chairs, keeping his face in shadow. Anticipation weighted the air, seeming to make movement a challenge…

More to come later! Ciao!

Establishing Goals!

Setting goals for Brass Legionnaire, my summer, and beyond.


Greetings all!

I’ve realized that setting goals is a big part of why I wrote Brass Legionnaire. At first, I just wanted to finish a few chapters, then the novel. Then I wanted to publish it. Now that the book is finished and just awaiting the last few illustrations and formatting needs, what’s next? I’ve put together a list of personal goals that I hope to accomplish by the end of the summer of 2012 – IE August 21st or so, the start of the new school year.

By June 1st

  1. Brass Legionnaire Published
  2. Book Webpage Running
  3. 125 followers on Twitter (currently at 77!)
  4. 50 Facebook Likes (Currently at 12)
  5. At least one blog interview done.
  6. Have at least Four chapters of Copper Centurion complete
  7. Post at least 3x a week here on the blog!

By July 1st

  1. 150 Twitter followers
  2. 75 Facebook Likes
  3. At least 3-4 Blog interviews done
  4. Run at least one giveaway on Goodreads with my novel for reviews
  5. Finish at least ten chapters of Copper Centurion.

By August 1st

  1. 175 Twitter Followers
  2. 100 Facebook Likes
  3. At least 4-5 Blog interviews/guest posts done.
  4. Perhaps run a second Goodreads/Facebook giveaway?
  5. Get audiobook component started.
  6. Have at least half of Copper Centurion completed.

By September 1st (End of summer)

  1. Have editing and cover art for Copper Centurion lined up.
  2. Continue to guest blog/post.
  3. Post 3x a week.
  4. Complete all Kickstarter rewards.

Obviously, a lot to do, but I think I’ve set both reasonable and doable goals. I can reach the social media goals by adding less than one person a day to twitter and Facebook, which, in my experience, is an accessible target. Did I leave anything out? 🙂
Brass Legionnaire is looking to drop Mid-May 2012!

Countdown to Publishing + Promotion Plan

A sneak peak inside Brass Legionnaire, a look at my promotion plan, plus major updates!
Looks like I’ve finally set a publish date – May/June 2012.


Just to get you in the mood:

A clattering sound drew Julius’s attention back to the tower in time to see the tribune hastening down the metal ladder. He waited for Constantine to join them before asking nonchalantly, “So, Tribune, sir, how did reason fare over violence and anger?”

The tribune grimaced. “We’ll just have to reinforce the lesson with a bit of old-fashioned corporal punishment.” A thousand-throat scream of fury and belligerence interrupted him.

He ran back to grab the discarded speaking trumpet. This time he addressed the defenders. “Ready, boys—remember your training! Keep your thrusts short and cover your brothers. Repeaters, I want as much fire as you can place on those rebels. Aim for the leaders if you can!”

The guttural screams rose in pitch. “Here they come!”

The rush to publish is on! Here’s a quick update of the comings and goings during the last few days.

1.) The edited files are being read through as we speak (3/4 of the way through now, making notes to return it to the editor!)

2.) Illustrations are in progress (Saw the first one – looks awesome!) The readers will definitely be in for a treat!

Rough Draft Idea for the Promo Poster!

3.) Super top secret awesomeness for the Kickstart Supporters (and later the newsletter sign-uppers) is completely finished! I’ll post the very first draft of it on here to give you a baby clue as to what it may look like.

4.) Finished the book series website, but holding off on publishing it until the book is almost ready.

5.) Upgraded my wordpress to change Modern Papyrus to danielottalini.com – This is now more my blog and author site, rather than the review and thoughts blog it was originally!
Wow, so much done, and yet still so much to do! It’s early April now, and my goal was to have the book published by June, so now that is a very reasonable goal (in my mind at least). Still have an array of things to do before then though. I’ve taken some time to sit down and set up a plan to promote my book.

Promotion Plan:

1. Talk to friends, family, etc. (Short and sweet – they’ll probably get sick of me)

2. Build an online presence on Goodreads (Add me as a friend!) Twitter,  Facebook (Coming soon!), and my blog. This is in progress now! For example, the folks over at Indie Book Collective had some great promotional things going down. I’d want to join in on that!

3. Set up and finalize book-website with cross-linking between it and here.

4. Set up a newsletter service through Mail Chimp or Adweber.

5. Get bookmarks, stamps, and business cards through Zazzle so that I can do low-level promoting (leaving bookmarks in books at library, business cards when paying tabs at restaurants, shamelessly self promoting myself in all areas 🙂

6. Set up giveaways on Goodreads and send books to be reviewed by several self-publishing blogs/steampunk blogs. One I’ll definitely be contacting is IndieBookSpot for their author interviews and reviews.

I’m sure I’ll think of more in the meantime, but that’s it for right now. Anything else I missed that should be included!?

Ciao!

– Daniel